Question Description

I’m working on a website development multi-part question and need an explanation and answer to help me learn.


Explain KPIs what are they, as they apply to web analytics.

Explain your position if you agree or disagree with their relevance in web analytics.

Explain your position.

HelpfulArticles Web Links and Readings:

KPI Example PDF Report

2014: Top 5 Google Analytics KPIs: A Beginner’s Guide to Web Analytics 

2012: Your are what you measure

2011: Best web metrics

2010: Web Analytics 101

2009: Actively Avoid Insights

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