Description
In summary:
Answer all questions posed by Friday, which allows time for the class to comment on various postings.
Utilize “examples” to bolster all statements made.
Research and attach an article that speaks to the topic(s).
- Additional “Quick Questions” may be asked some weeks in an “Announcement”. Usually early in the week. Please check announcements daily.
Always post additional “quick questions” in the weekly class discussion forum, not the announcement. Please title these posts: “Quick Questions”.
- Post at least two replies to classmate posts by the next class session. (Tuesday)
When you reply to someone, please address your comments to that person so the class knows whose posting you are responding to. Works cited are not required for Discussion postings. I will reply to many, but not all, postings.
Chapter 4:
- 4. What is the relationship between innovation and competitive advantage?
Please utilize examples often.
- reply to these TWO plz
Student One
Innovation and competitive advantage work extremely well together when both are used in the correct way. Innovation allows company to stand out more than other companies. In a most cases the innovation will give companies a competitive advantage. We see both innovation and competitive advantage working together to gain popularity and gain tremendous profits with Apple. “When Apple launches the new product, consumers are excited in new innovation which create buzz in the market”. No matter what products apple comes out with their innovation with the new technology they are able to produce over their competition gives them a competitive advantage over their competition. While innovation does come with its advantages we have seen examples in the last 10 years that when there was innovation in the market it did not work in the companies favor. In regards to Apple they come out with an amazing piece of innovation the apple glasses. They had a new innovation into the market but it was not a competitive advantage for them due to the price and the technology not ready to support such innovation.
Student Two
- Innovation is the process of creating new or improved products, services, or processes. It can give a company a competitive advantage by differentiating it from its rivals and potentially providing a superior offering to customers. Having a strong culture of innovation can help a company stay ahead of its competitors in terms of new products, services, and business models. In the long run, innovation can be a key driver for a company’s growth and profitability. Some examples of big companies that have used this include Netflix and Amazon. Netflix has disrupted the entertainment industry by creating its own content and using data to personalize recommendations for its users, and Amazon has transformed the retail industry through its use of technology and data to personalize the shopping experience and offer fast and convenient delivery options. This article by Bruce McKern,https://www.emerald.com/insight/content/doi/10.110… discusses the relationship between innovation and competitive advantage, and how companies can use innovation to gain a strategic advantage over their rivals. It also examines the different types of innovation, such as product, process, and organizational innovation, and how they can be used to create value for customers.
